summit background

A new consumption era is coming at the end of 2020. Beauty industry gradually recovers and takes the leading position after the COVID-19, which shows improving industry boom. Live commerce, content seeding and private traffic operation offer new racetracks for getting traffic. It would be a common challenge for companies to meet “How to take advantage of digital innovation to accelerate development in the post-epidemic era? ”, “How to obtain public traffic under the context that e-commerce platforms have reached their extreme?” and “How to incubate new products from 0 to 1 when Chinese traditional style is popular? ” This summit will focus on “Consumer Insight in the New Era”,“Digital Growth”, “Content Marketing”, “Brand Incubation from 0 to 1”, “Ecommerce Live-streaming”, “KOL Content Seeding” and some other hot issues. Domestic and foreign platform vendors, consulting enterprises, brand makers, retailers and service providers will jointly discuss the best practices of digital marketing and ecommerce development of Chinese beauty brands and promote enterprises to make breakthrough against the uncertainties.   More>>

Highlights

  • Post-epidemic Breakthrough – Growth Opportunity for Beauty Brands under New Normal
  • Explore new retail of beauty makeup industry and lead the new trend of beauty makeup industry development in China
  • New infrastructure of digital retail, decode the entire chain of social intercourse of beauty makeup industry
  • Focus on small-town young people and seize new opportunities in sinking markets
  • Digitalization boosts efficient operation of brand private members
  • Community-based product recommendation helps brand to make promotion on Xiaohongshu
  • KOL content seeding and marketing promote the integration of sales volume and efficiency
  • Full chain content marketing of brands in Womenomics times

30+ speakers

120+ Delegates

60+ Enterprises

Past Speakers

Alibaba Group

VP, Head of Alibaba Cloud New Retail

Shiseido

SVP, Global Consumer Marketing

JALA Group

General Manager, Chando Marketing

L'Oréal

Brand Communication Director of shuuemura

Mariedalgar

New Retail Director

Lincamenia

Founder


Media partner

 digitaling
 Interfax
公司点评网
活动家
Expoun
CIO时代网
云同盟
百格活动
中焦视线
Boss
Industry Events
Dezan
中数
镁客
制造
trade
机器
蟠桃
Coperative
Conqueror
Globalia
Mrktterms
itopmarketing

sponsor benefits

Discover new customers and enhance your brand awareness with 300+ global attendees. Join us and provide our attendees with a unique experience they'll never forget. Multiple exhibitions including company logo will be showed on event materials (agenda, brochure, invitation letter, roll up banner), and also the event official website, APP, marketing video, background screen etc..

Join us

Event FAQs

The fee is inclusive of 2 days conferences, simultaneous interpretation, paper/audio materials, 2 luncheons/4 tea-breaks and all refreshements provided by five-star hotel.

Photos

About US

ECV International is a leading organizer and contractor of high-end international business events in Asia, with nearly 200 professionals in industrial research and event planning & execution. Every year, we hold around 40 high-level international summits involved in the fields of vehicle, retail, textile, footwear, IoT, New Science & Technology industry, etc.
We have served more than half of the Fortune 2,000 companies, and every year more than 6,000 delegates from multinational enterprises, specialized organizations and creative companies take part in our events, i.e. Daimler, GE, Adidas, Coca-Cola, Alibaba, ABB, etc.
Our mission is to provide professional services to connect and inform the stakeholders who would be able to shape the industry landscape in the future and to create more value for our clientele through our efforts to help them seize opportunities, meet challenges and achieve sustainable development on a global basis.


Contacts
Alex Di
Phone: +86 21 8026 0707-807
Email:alexd@ecvinternational.com