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The new technological revolution has changed the way consumers’ live, consumption and work, and the way brands and advertisers communicate with consumers as well. Technology plays an increasingly important role in marketing, and it is breaking the boundaries of traditional marketing and reshaping a new pattern of marketing with unprecedented power.

Scott Brinker, a well-known blogger in global marketing and the creator of MarTech, points out that the path for consumers to make purchasing decisions has been squeezed in the digital world today. Meanwhile, both the marketing contact points and contents are expanding dramatically. How should a brand break the deadlock under this new marketing change?

This summit will be held on the theme of "MarTech", with presence of brand owners from industries, technology pioneers, media representatives and industrial leaders. We will discuss the new development trends of the marketing industry to help brands understand how to connect consumers and achieve efficient communication and interaction with them, and help enterprises to understand and reach consumers in the process of digital transformation and to make scientific deployment and feedback at different stages of the marketing strategy. This is conducive to build a global brand which is popular and eye-catching with consumers, and secure the digital marketing of brand owners.  


会议地址

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  • How B2B Enterprises Use Social Media to Identify Potential Consumers in the Age of Fragmentation

  • Create Innovative Contents, Touch Online Consumers

  • Scene Marketing Under E-Commerce Model

  • Big Data Improves Precise Scene Marketing

  • ...

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  • Uni Marketing Accumulates Consumption Data to Better Understand Customers
  • How to Achieve Decentralized Marketing and Encrypt Consumers in Block Chain Era
  • Optimize SCRM, Create Personalized, Seamless and Frictionless Experience
  • Social Media + Short Videos: Attract "Little Fresh Meat" with Premium Contents
  • How B2B Enterprises Use Social Media to Identify Potential Consumers in the Age of Fragmentation
  • Create Innovative Contents, Touch Online Consumers
  • Scene Marketing Under E-Commerce Model
  • Big Data Improves Precise Scene Marketing
  • ...
  • Company Name

  • Title

  • Name

  • Email

  • Phone Number

  • Message

  • Attendees

    Sectors

    History Review

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    Info ECV International is a leading organizer and contractor of high-end international business events in Asia, with nearly 200 professionals in industrial research and event planning & execution. Every year, we hold around 40 high-level international summits involved in the fields of vehicle, retail, textile, footwear, IoT, New Science & Technology industry, etc.

    We have served more than half of the Fortune 2,000 companies, and every year more than 6,000 delegates from multinational enterprises, specialized organizations and creative companies take part in our events, i.e. Daimler, GE, Adidas, Coca-Cola, Alibaba, ABB, etc.

    We create value by building specialized communication & networking platform through our professional services, and eventually help our clients find more opportunities, better meet challenges and achieve sustainable development.


    ADDRESS

    Room 1010-1012 , Golden Building of 108 Hip icon, No. 11 Yujinggang road, Zhabei District, Shanghai.

    TEL

    +86 21 8026 0707-818

    Dennis Zhang

    Email:Dennisz@ecvinternational.com
    Copyright © 2018 ECV

    ECV International is a leading organizer and contractor of high-end international business events in Asia, with nearly 200 professionals in industrial research and event planning & execution. Every year, we hold around 40 high-level international summits involved in the fields of vehicle, retail, textile, footwear, IoT, New Science & Technology industry, etc.

    We have served more than half of the Fortune 2,000 companies, and every year more than 6,000 delegates from multinational enterprises, specialized organizations and creative companies take part in our events, i.e. Daimler, GE, Adidas, Coca-Cola, Alibaba, ABB, etc.

    We create value by building specialized communication & networking platform through our professional services, and eventually help our clients find more opportunities, better meet challenges and achieve sustainable development.

    ADDRESS

    Room 1010-1012 , Golden Building of 108 Hip icon, No. 11 Yujinggang road, Zhabei District, Shanghai.

    TEL +86 21 8026 0707-818

    Dennis Zhang

    Email: Dennisz@ecvinternational.com

    Copyright © 2018 ECV