At present, great changes are taking place in the consumption pattern in China, and smart retail has become an irresistible trend. By utilizing such technologies as the Internet, the Internet of Things, big data, artificial intelligence (AI), etc., enterprises optimize the relationship between goods, users, and payment to give customers a faster, better, and more convenient shopping experience; the whole online and offline chain can be digitized through the intelligent development of the Internet, the communication of online and offline background data, and offline face recognition consumption so as to truly help retail enterprises comprehensively promote digitized commerce and realize consumer-centered transformation.

The Summit aims to "with the help of big data and intelligent technologies, gain insight into consumer demands in a digitized way, deeply refine operation, effectively touch consumers, and finally achieve the consumer-centered digitized and intelligent retail operation mode." The summit will focuse on the hot topics including intelligent retail operation, smart fast-moving consumption, intelligent CRM, intelligent marketing, AI+ retail/marketing and so on. The audiences from platforms, consulting companies, brands, retailers, and technical service providers will jointly discuss the path of smart retail in China with a view to comprehensively realize digitized commerce, improve the efficiency of brand matching, and ultimately create value.